A controversial situation has emerged at the start of Lucca Comics & Games 2026 regarding an exclusive promotional Pokémon Trading Card Game card. The highly sought-after Pikachu card, featuring the Lucca C&G60 logo, is intended to be distributed for free to all visitors who purchase a ticket and wristband either online or at the entrance. Attendees are entitled to one complimentary copy per person upon presenting their ticket at the counter.
However, despite the fair only beginning on Wednesday, October 28, and running until Sunday, November 1, these promotional cards have already appeared on various online marketplaces several days in advance of the event's opening. This unauthorized early sale has angered the community, who are accusing scalpers of reselling a free item at inflated prices.
Current listings show average selling prices ranging between €50 and €80, with some announcements exceeding €100. The most extreme case recorded reached a peak price of €280 for a single card. Organizers and observers strongly advise against purchasing the promo at these rates, emphasizing that the card remains available free of charge to anyone attending Lucca Comics & Games 2026 with a valid ticket.
Sources: Everyeye.it.