KFC has announced an Avengers: Doomsday promotion built around Dr. Doom, with a limited-time menu set to arrive at select locations on November 9. The campaign’s commercial depicts Doom surveying the ruins of New York, where a KFC restaurant remains standing, and says the company reached an agreement with him over a meal “worthy of his name.”
The menu adds three new flavors: Smoky Green Mayo, a sweet Doom Cola sauce and Doom Dust, a smoky charred lime and chili seasoning. They feature in items based on KFC staples, including Dripped Wings, Loaded Fries and a Chicken Bucket.
Other offerings include a Doom Burger with Smoky Green Mayo and a black sesame bun, Masked Mozza Melts served with the new sauces, and drinks designed around Doom’s green-and-black look. The Doom Shake combines vanilla with chocolate and peppermint sauce, with green apple sauce as an alternative. The Doom Supreme Fizz pairs sparkling lemonade with green apple syrup or kiwi and boba pearls.
Doomified purchases will come in limited-edition packaging inspired by the character and include one of five Colonel Sanders Cosplay Collection figurines, while supplies last. The figures show Sanders dressed in a look inspired by Doom.
KFC global CEO Scott Mezvinsky described the promotion as the company’s “most expansive joint venture to date” and said it aims to put KFC at the heart of a global cultural phenomenon. The menu is planned to remain available through the new year.
Sources: IGN.